EP170 | The Top 10 Podcast Episodes of 2024

Episode Description: Sandra wraps up the year with a countdown of the top 10 MLC podcast episodes of 2024. Inspired by Akela Tompkins Robinson’s approach, Sandra highlights key insights from episodes about refreshing business profiles, downsell opportunities, burnout-free memberships, and the value of community in memberships.

Show notes

“As we wind down the year, I thought it would be fun to walk you through the top 10 podcast episodes of 2024. It’s a bit like flipping through a photo album of our best moments together!”

This episode of Memberships Launches Community was all about reflecting on the year with a brilliant idea borrowed from my dear friend, Akela Tompkins Robinson. Isn’t it fantastic when good ideas blossom into something even greater? As we wind down the year, I thought it would be fun to walk you through the top 10 podcast episodes of 2024. It’s a bit like flipping through a photo album of our best moments together!

Inspired by Akela’s genius, we kick off with number 10: “Freshen Up Your Spaces for More Sales” from season 11. This episode turned out to be a hidden gem, much to my surprise! It’s all about coming back to your online presence and giving it a spit and polish. Make sure those LinkedIn links work, guys! Trust me, a bit of TLC on your profiles can keep your audience’s trust soaring.

Then, in number 9, I hopped on my soapbox for “Lifetime Access, No Thanks,” a topic I’m super passionate about. Lifetime access for memberships, oy! It’s a tricky beast, and in episode one fifty six, I broke down why it might not be the best fit for everyone. Spoiler alert: it’s got a lot to do with sustainability.

Counting down, we have “Downsell Membership Opportunities” in eighth place—a clever strategy for after those big launches. If you missed it first time around, go have a listen. And at number 7, part one of “Why Memberships Fail” reminds us not to overlook the importance of growing your audience in between launches. It’s a true lifeline for sustained membership success!

“Problem with Founding Member Launches” slid into number 6, reminding us not to put all our eggs in that one launch basket. Then, let’s talk “Soulful Sales” with Ruth Poundwhite, which captured hearts at number 5. If selling with kindness and authenticity intrigues you, this one’s your jam!

Launching into the final stretch, we unearthed the magic of “Burnout Free Memberships” in number 4 and pondered if they were indeed the perfect fit for us in number 3. These episodes became a beacon for those seeking balance in the membership world.

Our runner-up was all about why memberships outshine one-off products in “Why People Join Memberships Over 1-Off Products.” The revelations from the fifty day membership experiment were eye-opening, to say the least!

And drumroll, please… “From the Fifty Day Membership Experiment” takes the crown for our number 1 episode of the year! This gem featured candid interviews with participants who shared their real-world insights from the experiment, making it a smash hit.

I hope you enjoyed this trip down memory lane as much as I did! Thank you for being part of my journey this year—I’m endlessly grateful for each and every one of you. Wishing you a joyful holiday season and all the best adventures in 2025. If you haven’t caught up on any of these episodes, give them a listen and let’s keep the momentum going. Until next year, my friends!